SPARK Friday Forum

SPARK Friday Forum

Friday, July 25, 2025 | 1-2 p.m. ET
Moderated by Linda Wilgus, FRBMA

Staying Independent: How Are Small Practices Leveraging Marketing to Sustain Independence?
In a competitive healthcare environment, maintaining independence as a small practice requires targeted marketing strategies and operational alignment. This open discussion invites participants to share creative approaches, marketing tactics, and operational adjustments that have proven effective in sustaining independence. Explore how small practices are maximizing their marketing impact, connecting with patients, and navigating challenges in brand visibility and growth without extensive resources.

Key Questions:
  • What specific marketing strategies have helped your practice stand out and remain independent?
  • How does your operations team support or amplify marketing efforts, particularly in patient acquisition?
  • What marketing tools or platforms have been most effective for your practice?
  • What challenges have you faced in balancing marketing with day-to-day operational demands?



As part of RBMA's ongoing commitment to inclusion, we are pleased to offer Closed Captioning as part of this webinar. Attendees will be able to enable this feature at their discretion during the live session. If you have additional accessibility needs, please contact us at education@rbma.org so we may ensure your participation.
When
7/25/2025 1:00 PM - 2:00 PM
Eastern Daylight Time

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