Tackling Interventional Radiology Marketing
Tackling Interventional Radiology Marketing - Going on the Offense!
December 14, 2023, 3-4 p.m. ET
Presented by Dianne Keen, VP of Strategy and Growth at AbbaDox
Step off the sidelines and get into the game of Interventional Radiology (IR) marketing. While diagnostic radiology marketing teammates often plays defense, shielding and solving problems, IR marketing requires a more proactive, offensive approach. This webinar will provide coaching for radiology marketing specialists on the nuances of successfully promoting IR. We'll contrast its distinct features from traditional diagnostic radiology and offer playbook strategies for victory, such as leveraging social media, engaging directly with consumers, and forming tight-knit alliances with referring physicians. It's time to strategize, take control, and drive your IR practice down the field. Join us and ensure you're always ready for game day!
At the end of the session, you will be able to:
- Execute Precision Plays: Master the key distinctions between diagnostic and interventional radiology marketing, ensuring you have the right play for each scenario.
- Rally Your Team: Harness the power of social media, direct-to-consumer engagement, and physician relations, uniting all players for a cohesive marketing drive downfield.
- Score Big with Referrals: Perfect your pitch to referring physicians, positioning your IR practice as the go-to touchdown destination for optimal patient outcomes.
Your registration also grants you access to an additional portion of this webinar!