Join RBMA for a virtual day of education in celebration of RBMA's founding day, featuring our popular ...a Word with Bob LIVE! and RAD Marketers Live programs, as well as an end of day wrap-up party featuring music, networking and prizes.
11:00 a.m. - 11:25 a.m. ET
Welcome
Presented by: Bob Still, FRBMA; Christopher "Kit" Crancer; Cleve Shultz
11:30 a.m. - 12:25 p.m. ET
Solving Radiology's Biggest Challenges: Lessons from Radiology Founders
Presented by: Dr. Woojin Kim; Dr. Jeff Chang; Josh Duncan
Join two visionary radiologists as they share practical insights on identifying important radiology problems, building successful AI companies, addressing future challenges, and evaluating impactful solutions for your practice.
Sponsored by:
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12:30 - 1:00 p.m. ET
Intermission Insights: Refresh, Reflect, Recharge
Coffee break!
1:00 - 2:00 p.m. ET
...a Word with Bob LIVE
Hosted by: Bob Still, FRBMA, with special guests: Linda Wilgus and Pam Kassing
2:15 - 2:45 p.m. ET
Independent Radiology Practice Considerations for 2023
Presented by: Rebecca Farrington
In this presentation, we will discuss different areas that independent radiology practices should be aware of to continue to grow, thrive, and survive.
Sponsored by:
3:00 - 3:45 p.m. ET
RAD Marketers LIVE!
Presented by: Bill Hayward
Until the mid-1970s, marketing healthcare services, including radiology, was not only uncommon but illegal! But does that mean that Mad Men era radiology enterprises did nothing to grow business? Far from it! In a fast-cut journey through the decades with a look toward the future, this session will demonstrate that, even in today’s tech-saturated world, successful radiology marketing programs are still built on proven foundational practices that enterprising healthcare leaders were using 55 years ago.
4:00- 4:45 p.m. ET
That's a Wrap! Party
Don’t miss a spirited wrap-up party to end the day. Join colleagues and friends for some friendly competitions including RBMA trivia and a virtual scavenger hunt - plus virtual networking with colleagues! All those donating to the Foundation as part of Founders’ Day will be entered to win some exciting prizes!
6:00-7:00 p.m. ET
Bonus Session! Why are we facing a workforce crisis?: ACR/RBMA Workforce Survey Data
Presented by: Dr. Eric Rubin; Dominick Parris
For the past two years, RBMA's Data Committee has worked in collaboration with the American College of Radiology (ACR) to jointly release an updated and revised ACR-RBMA Radiology Workforce Survey. The joint survey collects data from radiologists and radiology practice administrators, albeit through different survey paths, which has bore ripe and abundant new data points. Join ACR leaders in a conversational session as we collectively dive deeper into the data and work together to understand the Why in Our Workforce.