Leadership (November/December 2020)

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Table of Contents 

President’s Message
By Linda Wilgus, CPA, CMPE
Linda Wilgus reflects on the year 2020 and shows how the RBMA Community demonstrated leadership above and beyond what was expected.

Your Ethical Equity Score
By Pat Kroken, FACMPE, CRA, FRBMA
You work through your days with lists of commitments and promises but also creating a certain amount of wreckage, intentional or not. Based on the execution of your intentions and tasks, you build your professional credibility with a bank of “ethical equity.” 14 Projecting the Cashflow

Projecting the Cashflow Impact of COVID-19
By Matthew J. Brennan
March 2020 brought stress and anxiety about financial viability to almost every radiology practice across the country. Precision Healthcare Management began formulating a complex revenue and cash model for its radiology clients to help sort out the financial impact of the pandemic and its impact on cashflows on a go forward basis.

We Need to Talk: Communication Hints for the New Practice Administrator
By Jennifer Kroken, MBA
Stepping into a new role as a radiology administrator may be interesting and challenging but learning various elements of the business and nuances of the specialty present an almost lifetime of learning that needs to be accomplished in a fairly short period of time.

DATA
How AI can help radiology groups address reimbursement changes
By Jeff Chang, MD, MBA
If the CMS-proposed 2021 Medicare Physician Fee Schedule and the 2021 Hospital Outpatient Prospective Payment System go into effect, radiology reimbursements are expected to decline, and the changes could also translate to insufficient reimbursement for CT exams. Find ways AI can help in this article.

ASSOCIATION NEWS
RBMA’s ROI?
In 2020, the RBMA Membership Committee set out to evaluate RBMA’s Membership ROI to see the return on an investment in RBMA Membership.

MARKETING
Tangled Up in Turnover
By Kim Kelley, FRBMA
Employees leave but learning how to be prepared before an employee leaves and how to pick up the pieces once they do is an opportunity you can face head-on.

INTERVIEW
RBMA Minute
An RBMA Minute with Debby Mann, coding compliance liaison with Advocate RCM; co-chair with Kathy Edwards on the Programs Subcommittee; and vice-president of the local RBMA chapter in Ohio.