Quest Awards

The RBMA Quest Awards is a program recognizing those practices that have excelled in their marketing programs. Below is a listing of the award categories:

  • Best Social Media Campaign
  • Best Patient Marketing Program
  • Best Physician Marketing Program
  • Best Cause-Related Marketing Program
  • Best Digital Marketing Campaign
  • BOLD Award
  • Best Launch of a New Service
  • Best Brand Renovation
Submissions for the 2020 RBMA Quest Awards will be accepted starting January 6, 2020. 

Click HERE to see the 2019 winning entries!


"How To Guide" for Submitting an Entry for the Quest Awards

A 'how to" video guide for submitting an entry for the RBMA Quest Awards by Sparkler and Quest Award winner, Mary Christensen of Mountain Medical in Salt Lake City, Utah, is now available.


Best Social Media Campaign
Best, most creative, innovative or highly effective use of online social media [including but not limited to Facebook, Twitter, Instagram, or Snapchat] for an advertising or marketing campaign 

Best Patient Marketing Program
The best use of a marketing campaign geared to the patient. This category focuses on brand development, communications, collateral and techniques used to build public awareness of your practice. 

Best Physician Marketing Program
The best use of a marketing campaign geared to the physician audience. This business-to-business category depicts communications, collateral and techniques used to engage the referring physician.

Best Cause-Related Marketing Program
Marketing campaigns partnered with a charity or cause that has delivered tangible and mutual benefits to both parties. Campaigns should be sustainable and support the charity partner brand or cause, include staff buy in and deliver value to both partners.

Best Digital Marketing Campaign
Best use of paid search, email marketing, pay per click advertising, or display advertising 

BOLD Award
The best RADical or revolutionary marketing campaign that differs greatly from traditional marketing concepts and/or offers new solutions to challenging marketing problems

Best Launch of a New Service
Best marketing campaign launching a new imaging service. 

Best Brand Renovation
Full on re-brand from scratch or brand renovation – or a refresh minor revisions or complete rehaul

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